The tools behind high-performing outbound
The stack we use, the order we'd build it, and a free tool to prioritize your accounts.
Lead Scoring Tool
Upload your TAM and we'll turn it around with a dashboard showing exactly who to build microsites for first — and why. You'll get:
- A ranked list with reasons why (signals + fit)
- A suggested campaign plan (channels, offer, next steps)
- A "top 10%" view to focus your first wave
A real team member reviews your list
About $0.10 per row — no minimums or maximums. Send us 10 rows or 10,000.
Quick score your accounts
Need custom scoring logic? Use the advanced form →
The core stack
In the order we'd assemble it. Each layer builds on the last.
ICP & Data
Apollo, ZoomInfo, Sales Nav
Define ICP first, then pull 2-3k accounts.
Intent & Identity
Vector, RB2B, Clearbit Reveal
Alert Slack when ICP visits pricing page.
Hygiene & Verify
Leadmagic, NeverBounce
Keep bounce rate < 3%.
Personalization
Clay, Airtable, Zapier
3-5 variables that matter most.
Sending
Smartlead, Instantly, Calendly
~15 emails/inbox/day max.
Microsites
Cirql Templates or Custom
1:1 to the reader, one CTA.
Ads & Retargeting
LinkedIn Matched Audiences
Spend more on A's, nurture B's.
Analytics
Pinkfish, GA4, Looker Studio
Track reveal→outreach time.
Quick stacks
Depending on your timeline and budget, pick a lane.
Good
Ship this week
Why the order matters
Prioritize
Score first
Capture
Know who's warm
Protect
Land in inbox
Personalize
Make yes easy
Measure
Turn the dials
Ready to prioritize your accounts?
Upload your list and get a scored, prioritized plan in hours, not months.