Welcome to Cirql

Hi—thanks for being here.

We built Cirql because we kept running into the same wall you probably have: inboxes are flooded, cold calls get screened, ads get expensive, and buyers prefer to do their own homework. Traditional outreach shouts at everyone and resonates with no one.

So we asked a simple (and kind of crazy) question:

What if every prospect could get a website that was made just for them?

Not a generic landing page. A fast, focused, 1:1 microsite that speaks their language, shows only what they care about, and makes the next step obvious.

We built the product to do that at scale. But we didn't want to hand you a tool and wish you luck. Tools don't book meetings—systems do.

Compass is the playbook we wish we had on day one. It packages the best, battle-tested tactics from GTM, outbound, and demand gen into a single, repeatable workflow—so your microsites don't just exist, they perform.

What you'll get in this course

• Why microsites work
  The psychology behind 1:1 pages and why they beat generic sequences.
• Infrastructure that surfaces intent
  Reverse IP + pixel tracking (Vector/RB2B/Lead Forensics), routing, and alerts so your team knows who to act on and when.
• Clean data in, clean outcomes out
  Where to find leads (Apollo, Sales Nav, etc.), how to clean/verify, and how to avoid the bounce/spam traps.
• Lead scoring that prioritizes humans, not lists
  A lightweight rubric + workflow (and Pinkfish dashboards) to focus reps on the best next conversations.
• How to use microsites
  Templates vs. custom, inputs to gather (sales literature, proof, FAQs), and what "good" looks like on a 1:1 page.
• Distribution that actually drives visits
  Cold email (Smartlead/Instantly), LinkedIn playbooks, post-event flows, and how to retarget known visitors.
• Follow-up that respects the buyer
  Interpreting signals, when to send a microsite, and handoff → nurture → observe loops.
• Dashboards & decisions
  Measure visits, dwell, replies, and meetings in one view so you can turn the dials with confidence.

Along the way you'll see checklists, starter templates, and short videos so you can copy/paste the pieces that fit your motion and get live quickly.

Our promise

This isn't about hacks. It's about building a respectful, modern outbound system that earns attention, teaches clearly, and makes it easy to say "yes." If you do the work, you'll have a repeatable engine: send smarter, get more intent, and turn that intent into qualified conversations.

We're glad you're here. Let's build something that books meetings.

-Dylnn & Vivek
Co-founders, Cirql